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Whitecaps Merchandise

Whitecaps Merchandise

The opportunity to work with the Vancouver Whitecaps merchandise team was presented to myself during my time working at a custom promotional clothing manufacturer.

The project involved creating a new apparel piece for the Whitecaps store that was not football/soccer related but would serve both as promotional apparel and a functional jacket that fans could wear on cold days watching their team at the stadium. The result was a branded fleece lumberjack tartan jacket in the Whitecaps blue colorway. The choice of using a lumberjack tartan pattern on a fleece jacket also promoted a sense of canadiana for the fans of the club.

Info

  • Client : Vancouver Whitecaps
  • Category : Apparel Design
  • Status : Completed